Let me start by saying I am very supportive of higher recycling rates, but what I don’t support is reporting recycling numbers and not putting them in a full historical context, while making it look like long-term progress.
I received the latest email newsletter yesterday from the Greener Package, and one of the headlines reads, U.S. aluminum can recycling reaches 57.4% in 2009. Sounds great right?
Well it turns out that this number is well below the 1998 rate of 62.8 % and only marginally better than the 55.4% of 2001. And these numbers were from a report of July 2009 by the same industry source, The Aluminum Association.
Admittedly we are going in the right direction, but the question is what were we doing in the late 1990s that we are not doing now? Anyone know?