Monthly Archives: May 2010

The Kimbell Museum, Coca Cola, Renzo Piano, and Turner Duckworth

An iconic building and an iconic brand. .  . both driven by the creative brilliance of their designers and the application, over time, of a collective vision for the brand. Perhaps the most rewarding type of project for a package … Continue reading

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Redesigning the hot dog, and its package

On a spring day about 15 years ago my son and I were sitting at a picnic table at the Hindley Happening, a local school fair, and he was choking on a hot dog. One minute he was admiring the stuffed … Continue reading

Posted in Food, Package Regulations | Tagged , , , | 3 Comments

Wal-Mart and Patagonia, strange but true

The brands at left are indeed strange bedfellows. But with a new sustainability index and a new technology to deliver it, they and roughly 20 other companies are about to radically change the scope and delivery method of product information … Continue reading

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Sustainability hits Luxe Pack

The NYC Luxe Pack show is this week and it is dominated by the usual high-end cosmetics packaging suppliers from all over the world. While the show is filled with the typical examples of over-the-top packaging materials, this year there … Continue reading

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The new value of quiet

Why is Walmart so noisy and Nordstrom’s so quiet. And why, almost without exception, are mass-market retail environments, and the packaging contained within them, a visual and aural riot while more upscale retail stores are often a study in calm. … Continue reading

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Glassphemy! A visceral and psychological recycling center

Recycling is so boring! Or so says David Pelt a developer who has just built a new kind of recyling place, along the Gowanus Canal in Brooklyn. Based on the video it seems like a great place to recycle your … Continue reading

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E.B. White’s brand natives, brand commuters, and brand settlers

In 1948, E.B. White wrote a wonderful essay titled, Here is New York. In the quote below from its opening, he talks about three kinds of people who inhabit the city, he could just as easily be talking about consumers … Continue reading

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