Free iPhone package design app

Imagine the possibilities. An iPhone app for package design. 

Apple says there are now over 25,000 apps available for the iPhone, so I figure someone is working in a garage somewhere on the release of an iPhone Package Design app release 1.0. Here are some suggestions.

iphone-appspicWe will start with the Consumerizer, a tool that allows the iPhone to learn everything we need to know about the target consumer. It can optically scan consumer research reports, search the web for appropriate marketing and sales data, find updates in various online publications of the newest trend information, you get the picture.

Then we will add the Fontadjuster, you simply type in the brand name, and every time you shake the iPhone a new version of the brand logo, rendered in a different font, will appear on screen.

Then we cue up the Coloraster, a touch sensitive color wheel allowing instantaneous color adjustments.

Lastly we will use Juxtaposer, an app that actually already exists, to combine multiple photos on screen.

Press send and your done!

Something tells me we are not far away from some form of this. Adobe are you listening?


About Richard Shear

designer, husband, teacher, blogger, father, athlete, author, historian Richard has over 25 years of brand identity and package design experience, with a wide range of clients such as Ahold, Coca-Cola, Hasbro, IBM, Johnson & Johnson, Pernod Ricard and Procter & Gamble. He began his career working with the legendary advertising art director, and AIGA Medalist, George Lois and the British design manager Clive Chajet. In his next design management position at Lippincott & Margulies, he worked with Walter Margulies learning the complex skills of global corporate identity. He then became Creative Director and Partner at Peterson & Blyth, one of the premier brand identity and package design firms of the time. He is a founding faculty member of the Masters in Branding Program at New York’s School of Visual Arts. He publishes the blog The Package Unseen, and has been a guest lecturer at colleges including FIT, Trinity College and Tyler School of Art. He is a graduate of the Tyler School of Art at Temple University. Richard is a Board member of the AIGA MetroNorth Chapter, past President of AIGA‘s Brand Design Association, President of the Package Design Council and a member of its Board of Directors. He is a member of USA Cycling and US Rowing, a nationally ranked masters bicycle racer, and a member of The Saugatuck Rowing Club, the 2010 Masters Club National Champion.
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2 Responses to Free iPhone package design app

  1. David Luttenberger says:

    Leave it to a creative genius like Richard Shear to come up with a way to “package” your iPhone.

  2. Pingback: Package Design on Your iPhone | Box Vox

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