On Friday I posted a piece about a Nestle package design contest that was, in reality, neither about design nor a contest with an actual choice. The design work had already been done and done badly, leaving the consumer with only lousy alternatives.
Over the weekend I came across a real package design contest being run by the folks at Bond no.9, a New York based beauty company with a very interesting fragrance collection, each based on a New York neighborhood theme. Their package design work is already great. Just click on the link over the Brooklyn bottle.
They have recently launched a fragrance called Brooklyn, presumably with a temporary design. They want your help with the final design.
I suppose this is like marketers using You Tube videos for national advertising. The results have obviously been inconsistent and often the production values low (intentionally). Only in this case I suspect Bond will get some really great submissions. It will be interesting to see their final choice.
This could put me out of business.
Image is from the Bond no. 9 web site